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Let’s go behind the scenes into my life as an independent agent and solo businesswoman.
This is where I’m sharing all the juice - real estate goss, business advice, career tips, wealth-building insights, lifestyle hacks, and deeply personal stories from my experiences over two decades of life as a real estate professional.
Only members of the WENDYRUSSELL Institute can access all my articles.
LATEST POSTS:
The Events That Led Me To Start My Buyer’s Agency Business
These are the events that played out in order to lead me to the opportunity that would ultimately change my life and career forever.

When You Stop Concentrating On The Competition, This Happens.
They say real estate is one of the most competitive industries in the world of business. I’ll admit, I’ve witnessed the bitchiness, the underhanded play, the backstabbing. But does it really have to be this way? It is only when we learn to focus on our own game that we can progress to new heights of self-satisfaction in our career journey.

The Rise And Fall Of The Boys’ Club
As a 5 ft woman of asian descent, I accepted I was always going to have a target placed on my head for mistreatment, bullying and condescending behaviour in the workplace, and so it came as no surprise when men in the industry “tried it on” as I like to put it. Here’s how I learned to manage it.

Is It Ok If You’re In Business Just For The Money?
Do we do it for money or something else? Whenever the question of Why is raised, we have our rehearsed response and then we have our real reason. Or perhaps our Why is a combination of both? Admittedly, money is often the one that is left off the table for socially acceptable reasons but should we be shaming others if that really is their driving Why?

How I Got Over The Fear Of Starting A New Business
Going out on your own is scary. The self-doubt. The inner critic that silently whispers to you at 3am - “am I even good enough to do this?” And then there’s the money stuff. Will you live the rest of your life wondering what could have been if fear hadn’t got in the way? Because that is what all of this really boils down to. Getting comfortable with that 4-letter word that seems to hold so much power over us.
Why I Snubbed The Franchises And Became An Independent Agent
The decision to work under a franchise or go out one your own as an independent agent will heavily determine the course of your career as an agent. Before you make the life-changing choice, consider your options carefully. There are pros and cons on both sides of the fence and this post will explain how I came to make my decision (3 times).